A book with a global scope for the phenomenon of freestyle have been published by the Spaniards Asier Hernández and Pedro Henrique de Oliveira.
This is “Freestyle Revolution” (Editorial Planeta), which tells how battles are born, what are the keys to each round, how to train to become a star and what are the techniques of the champions and the new promises.
In this book rappers and organizers also alternate to tell the secrets of the FMS, the largest rap league in Spanish.
Freestyle figures
Hernández and Henrique de Oliveira are the founders of Urban Roosters and the Freestyle Master Series (FMS), the league in which 75% of rappers from Spain and Latin America participate. It is celebrated in Spain, Argentina, Mexico, Chile and Peru and also has its international version.
The FMS can boast 875,000,000 views on Youtube, 8,000,000 followers on Instagram, Facebook and Youtube, and 22,000,000 followers among the top 10 rappers.
Hernández explains that the origin of this book “comes from our desire to conquer spaces hitherto unexplored by the freestyle industry, with the aim of continuing to expand our culture”.
“It fulfills a double function: on the one hand, it is a didactic book with which someone who has no idea about our world or where we come from, can understand why or how freestyle works and some of our competitions. And on the other, it is a perfect collector’s item for any freestyle fan to remember epic moments that will be forever framed in the history of this discipline, “he explains.
Popularity in Chile
Hernández attributes the popularity of freestyle to the fact that it is a “spectacular practice that helps to catapult and enhance new talents, capable of doing magic with words”.
“Everything happens in the moment, it is spontaneous and unpredictable, which generates a special chemistry with the audience. The virality on social networks and the wide reach of our official channels, which is where our audience consumes content has also been fundamental, “he points out.
As for Chile, he points out that “it has always been said that Chile is the most rapper country in the world.”
“Chilean freestylers for me are among the most complete. The current FMS Nitro champion or the runner-up Acertijo, also Red Bull national champion this year, are some of the main exponents of the country today, but there are many more: Pepe Grillo, Tom Crowley, Jokker”, he concludes.
